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Category Guide

Business Card Printing Guide: GSM, Sizes & Finishes

Everything that decides how a visiting card feels in the hand — paper weight, lamination, finish and size — explained by the press that prints them.

A business card is the cheapest brand asset a business will ever buy and the one most likely to be judged in the first two seconds. Most of that judgement happens through touch rather than design: the thickness of the board, whether the laminate feels warm or plasticky, whether the edge is clean. This page explains the choices that drive that impression, so you can specify a card properly rather than accepting whatever the shop downstairs has in stock.

Paper weight (GSM) comparison

GSMFeelBest forRelative cost
250 GSMThin, flexes easilyLoyalty cards, tags, short-life handoutsLowest
300 GSMAcceptable, slight flexBudget-conscious bulk runsLow
350 GSMFirm with a clean snapThe corporate standard — recommended defaultModerate
400 GSMNoticeably substantialPremium professional servicesHigher
600 GSMRigid, visible edgeLuxury positioning, double-mounted with coloured coreHighest

Finish comparison

FinishLookDurabilityNotes
Matte laminationSoft, non-reflectiveExcellent — hides fingerprintsBest on dark backgrounds. Most requested corporate finish.
Gloss laminationVivid, reflectiveExcellent — wipes cleanLifts photography and saturated colour. Shows fingerprints.
Spot UV on matteRaised gloss on selected areasExcellentHighest impact per rupee. Apply to logo only, not whole card.
Metallic foilReflective metal finishVery goodGold, silver, rose gold, copper. Adds roughly 55% to cost.
Uncoated / texturedNatural, tactileModerate — marks showLinen, felt, cotton. Writable surface. Favoured by law and design firms.
Soft-touchVelvet, almost rubberyExcellentPremium feel; noticeably different in the hand.

Standard sizes

SizeDimensionsWhere used
Indian standard89 × 51 mmMost common in India. Fits every wallet and cardholder.
European85 × 55 mmSlightly shorter and taller. Common for international clients.
US standard88.9 × 50.8 mmEffectively identical to Indian standard.
Square55 × 55 mmDesign and creative studios. Will not fit some cardholders.
Mini / slim85 × 40 mmDistinctive but reduces usable space significantly.

How many should you order?

Digital printing carries no plate cost, so 100 cards is genuinely economical — useful when one employee joins or a designation changes. But the per-card rate falls steeply with volume: at 1,000 cards the unit price is roughly 20% lower than at 100, and at 5,000 it is roughly 38% lower. If you are ordering for a team, ask us for the rate at your quantity and at the next slab up before confirming. Buyers frequently discover that 1,500 cards cost only marginally more than 1,000.

Preparing artwork correctly

Four things cause most business card reprints. Insufficient bleed — extend any background colour 3 mm beyond the trim line, or you risk a white sliver on one edge. Text too close to the trim — keep all copy at least 4 mm inside. Low resolution — 300 DPI at final size, and a logo pulled from a website will not be adequate. And RGB colour — supply CMYK, because RGB blues and greens shift noticeably when converted for print. We check all four free of charge and email a proof before printing.

Turnaround in Hyderabad

Digital cards approved before our 2 PM cut-off print the same evening and deliver across Hyderabad the following morning. Offset runs above 5,000 cards take three to five working days because plates must be made and ink must dry before cutting. Spot UV and foil add a day, since each requires a separate pass through the machine.

Ready to order? See premium business cards, build a specification with the quote request tool, or review bulk and B2B terms for volume orders.

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Questions

Business Card Printing Guide: GSM, Sizes & Finishes — FAQs.

What GSM is best for business cards?

350 GSM is the standard we recommend for most corporate visiting cards — firm enough to feel professional without being unwieldy. Choose 600 GSM double-mounted for luxury positioning, or 300 GSM when unit cost matters more than feel.

What is the standard business card size in India?

89 × 51 mm is the Indian standard and fits every common wallet and cardholder. European 85 × 55 mm is also widely used. Square 55 mm cards look distinctive but will not fit some holders.

How much does business card printing cost in Hyderabad?

Pricing depends on quantity, stock and finish. Rates drop in slabs — roughly 20% lower per card at 1,000 pieces and 38% lower at 5,000 compared with a 100-card run. Use the instant quote calculator for an indicative figure.

What is spot UV and is it worth it?

Spot UV is a glossy varnish applied only to selected areas — typically the logo — over a matte laminated card. The contrast between matte and gloss is both visible and tactile, and because varnish covers a small area it is the most cost-effective premium finish available.

Can I get 100 business cards printed in Hyderabad?

Yes. Digital printing has no plate setup cost, so 100 cards is our standard minimum and remains economical. Same-day printing is available for artwork approved before 2 PM.

What file format should I send for business cards?

Print-ready PDF is ideal. We also accept AI, CDR, PSD and 300 DPI PNG. Include 3 mm bleed, keep text 4 mm inside the trim, use CMYK colour and either embed or outline all fonts.

Do you print double-sided business cards?

Yes, and there is usually only a small increase over single-sided since the sheet passes through anyway. The reverse is useful for a QR code, service list, map or a second language.

How long do business cards take to print?

24 to 48 hours for standard digital cards. Offset runs above 5,000 take three to five working days. Spot UV and foil finishing add approximately one day.

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